Exhibitor Info
Thank you for your interest in exhibiting!
If you are looking to reach potential customers interested in fishing, hunting, outdoor sports, boating, camping or travel, you need to be at the La Crosse Sport Show! We bring thousands of enthusiasts to the La Crosse Center for a 4-day celebration of outdoor sports fun!
Exhibitor Info & Floor Plan
Click the button and download our Exhibitor Info Kit, which contains the show floorplan, rules & regulations!
Additional Information
Whether you are ready to apply, already signed up to exhibit, or need some more information about the show, you can use the navigation buttons to jump to the info you need!
Thursday | 3 pm – 8 pm
- Exhibitors may access the building at 8a
Friday | 10 am – 8 pm
- Exhibitors may access the building at 8a
Saturday | 9 am – 8 pm
- Exhibitors may access the building at 8a
Sunday | 10 am – 3 pm
- Exhibitors may access the building at 9a
La Crosse Center
The La Crosse Center address is
300 Harborview Plaza
La Crosse, WI 54601
Click here for directions & further details.
La Crosse Center Parking Info
When loading and unloading displays / product do not drive or park on sidewalks.
If you are bringing a trailer to the show, please see the following link for trailer parking:
La Crosse Exhibitor Trailer Parking
For all other vehicle parking, please see the following link for La Crosse Center parking:
Preferred Rate Lodging / Hotels
We have arranged special, group rate discounts for near the La Crosse Center at the Radisson.
Radisson Hotel – La Crosse
La Crosse, Wisconsin 54601
- Book before January 10th, 2027 to ensure the discounted rate!
- To make reservations call 608-793-5014 between 8AM-5PM & mention “Sports Show Vendor Block”
- OR Click here to view the Radisson Exhibitor Rate Flyer!
All your exhibition needs
The La Crosse Center PDF order form can help you secure…
- Furniture (Tables / Chairs)
- Carpeting
- Electric
- Internet & Phone Service
- Drayage Service / Freight Handling
Click here to download the order form!
Please send all equipment orders to office@lacrossecenter.com
Please note, you must order before January 29, 2027 to receive the advanced rate pricing.
Reinvesting in our shows, for you!
Rather than pinching pennies, we’ve re-invested in our shows with new branding, websites, advertising creative, marketing strategy & more in an effort to attract even more attendees than before!
Marketing Strategy
Like using a fish finder to help you catch the big one, we utilize proven event marketing strategies to bring the big customers to you!
We’ll use an extensive media campaign leading up to and thru the event; including TV, Radio, Social Media, Digital & Print to draw consumers to you!

Features & Attractions
As an added incentive for attracting your potential customers, we will invest in special features and top pro fishing & hunting seminar speakers!
These features will be included with show admission as an added incentive to drive traffic to the showfloor!

